Who am I?
Some people specialize in design. Others in strategy. Others in operations. I specialize in the space where all three meet.
Lauren Janeen
I have over a decade of experience leading high-performing teams, building brand identities, and crafting experiences that leave lasting impressions.
Creativity isn’t just about aesthetics. It’s about problem-solving, storytelling, and making connections that matter. Whether I’m leading a rebrand, directing a large-scale event, or designing something as personal as a company culture emblem, my approach remains the same: Stay curious.
I am always open to exploring creative leadership, creative operations, and program management roles where I can bring my expertise in strategy, execution, and team development to the table.
If you’re looking for a creative leader who knows how to turn vision into reality—while empowering teams to think bigger and execute smarter—let’s connect.
- Follow my insights on Substack & LinkedIn.
- See my latest projects in my portfolio.
- Or reach out—let’s create something extraordinary.
A Career Built on Curiosity & Cross-Disciplinary Mastery
I don’t just understand marketing, creative operations, and brand strategy—I’ve lived them.
Over the years, I’ve held diverse, high-impact roles that have given me a rare, 360-degree view of the creative world:
Marketing Manager
Led campaigns and partnerships for brands like the Washington Redskins (now Commanders), shaping high-visibility messaging.
Project Manager
Orchestrated multi-channel campaigns, ensuring seamless execution from concept to delivery.
Creative Operations & Program Manager
Built workflows, optimized team efficiency, and scaled creative production across organizations.
Executive Creative Director
Led teams through rebrands, campaigns, and experiential storytelling, always balancing vision, execution, and impact.
How I Lead & Create
My multi-disciplinary foundation —one where great ideas don’t just get imagined; they get executed at the highest level.
Empowering Teams, Not Just Managing Them
The best creative teams don’t need a director who tells them what to do—they need a leader who guides, challenges, and amplifies their strengths.
Designing Immersive, Story-Driven Experiences
My work isn’t about checking boxes—it’s about creating something people feel. From experiential activations to internal branding that employees tattoo on their bodies (yes, really), I build brands that resonate.
Bridging Strategy, Creativity & Operations
I sit at the intersection of big ideas and practical execution. I know how to create a vision that excites stakeholders and build a roadmap that gets it done—on time, within scope, and without sacrificing creativity.